top of page

Our Process

Your success is our success.

Access Market Position 

  • Assess your key goals & objectives 

  • Define your technology’s competitive advantages & potential gaps 

  • Determine your best entry point within the automotive space; i.e., OEM, accessory, and/or aftermarket segments  

  • Create brand messaging and product roadmap 

  • Define cadence for technology introductions to global marketplace, optimizing your resources and success 

 

Develop Sales Strategy 

  • Create your global OEM contact matrix 

  • Introduce your company to OEM executive managers and gain their sponsorship of your technology 

  • Collect voice-of-the-customer (VOC) to identify key entry points 

  • Use VOC to define your technology’s competitive advantages 

  • Construct a global sales strategy tailored to your unique goals, minimizing time to market 

 

Execute Sales Strategy 

  • Guide your product through the required design and product validation phases 

  • Supporting you through the RFI & RFQ processes 

  • OEM audits & visits 

  • Engineering & plant support

Book Business & Refine Plan 

  • Support flawless launches 

  • Global sales plan, product roadmap, pricing, relationships 

  • Address / re-address new / persistent gaps 

  • Support program award in each region  

  • Support design changes 

bottom of page